WebM

This is the new standard of Google for supporting the new technology. Google is very eager on how to make the web be so rich, and this is is one effort of Google to make the dream comes true.
WebM is supported by several companies like Mozilla and Opera. And this project is using for enhancing the capabilities of the HTML5.
What you guess when this technology is supported by the Giant? See the future.And see the project at http://www.webmproject.org/users/

WebM